The World In Stamps

A journey in a stamps collection

Jordan 1985 – Campaign for child survival

الأردن- ثورة بقاء الطفل

The Child Survival Revolution is a campaign launched by the United Nations Children’s Fund between 1982 and 1990. This campaign aimed to reduce child mortality in developing countries through a set of tools, including the first was to increase the rate of childhood immunization worldwide against the deadliest diseases of children from 20% in 1982 to 80% in 1990. The diseases included in the vaccination were tuberculosis, polio, diphtheria, tetanus, whooping cough and measles.


In addition to vaccination, the campaign included other activities such as treating dehydration in children, encouraging breastfeeding, improving the quality of food, educating women in addition to massive awareness campaigns around the world.

In October 1985, Jordan issued a set of 4 postage stamps with a value of 25 fils, 40 fils, 60 fils and 125 fils, bearing fees for children and mothers, the UNICEF logo and the phrase “Keeping children healthy”. In addition to stamps, a memorial card (photo) was issued for 100 fils

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